About us
State of Washington Tourism (SWT) is the official Destination Marketing and Management Organization for the State of Washington. SWT is a membership-based nonprofit that was established after the closure of the Washington State Tourism Office in 2011 (formerly the Washington Tourism Alliance).
Contact
For travelers looking for tourism information, please call 1-800-544-1800.
Our Work
SWT’s work centers around responsibly marketing Washington to visitors and serving as a leader in statewide destination management and stewardship. A key component of our work is supporting rural and underserved communities. Our programs, from destination development to marketing, contribute to creating jobs and stimulating earnings in the tourism sector. SWT supports:
- Development for rural and underserved communities through grants, the Rural Tourism Support program, education, and other offerings
- Overall statewide management and stewardship
- Responsible travel marketing – encouraging travelers to honor what is here and become stewards
- Empowering and amplifying local destinations, from marketing co-ops to data and research
- Investment in diversity, equity, accessibility, and inclusion through marketing and other initiatives
- International travel development through trade shows, relationship building with international receptive operators, and partnering with destinations to establish readiness to welcome international visitors
Leadership
The SWT Board of Directors represents industry stakeholders who have invested in past statewide tourism marketing and industry advocacy efforts and may also have direct investment in, or concern for, Washington State tourism programs.
Executive Committee
Cliff Myers – Chair
Rose Noble – Vice Chair
Julie Eisenhauer – Treasurer
Elizabeth McGree – Secretary
Brad Jones – Immediate Past Chair
Board of Directors
Bridget Baeth – JayRay, Regional Representative, Metro Puget Sound
Gary Ballew – Spokane Incorporated, Industry Representative, Economic Development Organizations
Krista Bentley – Expedia, Regional Representative, At-Large, Islands/Salish Sea
Heather Bradshaw – Washington State Wine Commission, Industry Representative – Wine/Beer/Spirits
Troy Campbell – Leavenworth Chamber of Commerce, Regional Representative, Trails & Lakes
Megan Ching – Seattle Monorail, Industry Representative, Attractions
Julie Eisenhauer – Clark Nuber, Industry Representative, At-Large
Tommy Farris – Olympic Hiking Co., Industry Representative, Adventure/Outdoor Recreation
Guy Glaeser – Visit Walla Walla, Regional Representative, Wine Country
Dipra Jha – WSU School of Hospitality Business Management, Regional Representative, Palouse
Brad Jones – Visit Bellevue, Industry Representative, Destination Marketing Organizations (DMOs)
Elizabeth McGree – JEM Development Real Estate, Regional Representative, At-Large, Wine Country
Cliff Myers – Visit Vancouver, Regional Representative, The Gorge
Rose Noble – Visit Spokane, Regional Representative, Ponderosa
Teresa Taylor – Lummi Nation, Industry Representative, Tribes
Leslie Womack – Mayflower Park Hotel, Industry Representative, Lodging
David Blandford, CEO
Mike Moe, Director of Tourism Development and Strategic Partnerships
Michelle Thana, Director of Marketing
Marianne Graff, Senior Content Manager
Matthew Ozuna, Destination Development Manager
Lisa Kruse, Tourism Development Manager
Beth Salgado, Marketing Coordinator
Andi Jolly, Marketing Coordinator
Lacey Young, Accountant