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WTA News Releases

Washington Delegation Stands Up for Our State’s Travel Sector

Washington Delegation Stands Up for Our State’s Travel Sector This op-ed appeared in The Spokesman-Review on May 14, 2022 By David Blandford and Meg WinchesterThe United States has a well-earned reputation as one of the most desirable destinations for travelers from all over the world. However, the COVID-19 pandemic severely limited global travel, impacting the small businesses and workers that depend on international guests.

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State of Washington Tourism Seeks Executive Assistant

State of Washington Tourism Seeks Executive Assistant Department: ExecutiveFLSA Status:  ExemptSchedule:  Monday through Friday, 8:30-5:00.  Additional hours as needed.Reports to: Executive DirectorSalary: $37,000 to 73,000 per year DOEPrepared/Revised Date: May 4, 2022Submit resume and cover letter Position DescriptionProvides confidential executive level administrative support for the Executive Director and senior level executives. Handles a wide range of administrative and executive support related tasks with a high level of interpersonal skills to handle sensitive and confidential situations.

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State of Washington Tourism Seeks Part Time Bookkeeper

State of Washington Tourism Seeks Part-time Bookkeeper Department: Executive FLSA Status: Hourly, Non-Exempt Reports to: Executive Director Compensation: $20-30 per hour DOE Prepared/Revised Date: May 4, 2022 Submit resume and cover letter to: Position Description Part-time, hourly bookkeeper responsible for accounting services, including management of financial accounts and records, tracking and processing invoices and payments and maintaining a system for organizing company financial documents. Work with Executive Director, staff members and retained accounting agency as needed in budgeting, budget management and monthly reconciliation.

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Newly Released State Tourism Statistics Show Washington Remains Significantly Below Pre-Pandemic Levels

Newly Released State Stats Show Washington Tourism Remains Significantly Below Pre-Pandemic Levels SEATTLE (May 4, 2022) – New figures released by State of Washington Tourism (SWT) indicate significant improvement in the state’s visitor volume, expenditures, tax receipts, and employment in 2021 over 2020, but the statistics illustrate that tourism recovery still lags significantly behind 2019 levelsIn 2019, immediately preceding the pandemic, visitor volume increased by 2% to a total of 110 million, and their direct spending totaled $21.9 billion, up 4.5% in current dollars over 2018. On average, visitors spent $60 million per day in Washington State in 2019.

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SWT Launching Tourism Skillshop Webinar Series

State of Washington Tourism Launching Tourism Skillshop Webinar Series In an ongoing effort to engage with professionals across the tourism sector, State of Washington Tourism (SWT) is launching Tourism Skillshop, a free educational webinar series.Each month, SWT will host a webinar highlighting a specific topic or skill for tourism professionals to discuss with industry experts. Special attention will be devoted to issues affecting those in rural and underserved communities.The webinars will be held from 10-11 a.m.

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State of Washington Tourism Seeks Applicants for Rural Tourism Support Program

State of Washington Tourism Seeks Applicants for Rural Tourism Support Program SEATTLE (March 10, 2022) — State of Washington Tourism (SWT) is seeking applicants for the Rural Tourism Support (RTS) program. This program will guide the development of an actionable vision for regional tourism among stakeholders in several communities.Destination marketing organizations, businesses, community organizations, local governments, tribal governments and enterprises, or a combination thereof are all encouraged to apply.

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State of Washington Tourism Seeks PR Manager

State of Washington Tourism Public Relations Manager Job Description:  State of Washington Tourism Position: Public Relations Manager Salary: $70,000 - $75,000 annually Status: Permanent, exempt Reports to: Director of Marketing Closing Date: Open until filled Company Location: Virtual office with potential for a future office location in the Puget Sound area. If you are interested and you meet the selection criteria, please respond with a resume and cover letter.

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Statewide Launch of TREAD Map App Planned for Spring 2022

STATEWIDE LAUNCH OF TREAD MAP APP PLANNED FOR SPRING 2022 The one-stop resource propelled by recreationists and land management agencies will help manage recreational flow and provide real-time travel advisories for State of Washington visitors SEATTLE (February 15, 2022) State of Washington Tourism, in partnership with TREAD (Trails, Recreation, Education, Advocacy, and Development) and Dharma Maps, plans to make its robust location-based app available for public use across Washington this spring, in time for the warm-weather recreation and travel season.The TREAD Map App is a one-stop resource that provides real-time trail and recreational data, updates and advisories. The app assists recreationists with trip planning and safety, while simultaneously helping land managers monitor and influence traffic flow and recreational gateway communities plan and preserve their visitor services, public health and search-and-rescue resources.TREAD is currently in development for statewide use following a successful 2021 pilot program in the trails and lakes region of Central Washington (Kittitas, Grant, Douglas, Chelan and Okanagan Counties).“The TREAD Map App is not only a fully functioning passion project created for and with our outdoor recreation enthusiasts, it positions the State of Washington to take a leadership role in outdoor recreation and allows us to showcase the diverse terrain and experiences we have to offer here,” said Jerri Barkley, Destination Marketing Operations at the Wenatchee Valley Chamber of Commerce.

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Washington Tourism Alliance Unveils New Brand

STATE OF WASHINGTON TOURISM UNVEILS “TRUE TO NATURE” CAMPAIGN AND REFRESHED BRAND TO INSPIRE TRANSFORMATIVE AND IMMERSIVE TRAVEL SEATTLE (January 4, 2022) – State of Washington Tourism (SWT), previously known as the Washington Tourism Alliance (WTA), today launched a refreshed brand and tourism marketing program. “The State of Washington” will replace Experience WA is the consumer facing brand, and a complementary industry identity, State of Washington Tourism, will align public and industry facing programs.

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